Paperdoll is a delightful boutique that specializes in unique and affordable clothing, accessories, jewelry and gift items. Since 1999 we have been located in the heart of Rockford Michigan. You can find us in the Promenade Building along the scenic Rogue River. Come see our boutique and enjoy shopping in a unique and relaxed environment. You’ll always find something fresh, new and unique inside – or online.

Call 616.866.1634
Current Lookbook
Spring Lookbook
The Spring '22 Paperdoll Boutique Lookbook is out now! View the new Paperdoll Boutique Spring Lookbook.
Get inspired by these amazing styles and be ready to look your best on Spring Break or and Easter! Shop online or at our Store in Downtown Rockford Michigan!