Paperdoll is a delightful boutique that specializes in unique and affordable clothing, accessories, jewelry and gift items. Since 1999 we have been located in the heart of Rockford Michigan. You can find us in the Promenade Building along the scenic Rogue River. Come see our boutique and enjoy shopping in a unique and relaxed environment. You’ll always find something fresh, new and unique inside – or online.

Call 616.866.1634
Current Lookbook
Paperdoll Boutique Spring Lookbook
View the new Paperdoll Boutique Spring Lookbook.
Fun floral prints, solids with overlapping textures, vintage washed denim, all looking back with a eye on the past - yet collaged together in a way that feels authentically now.Find that new look that makes you feel bright and full of positive vibes at Paperdoll Boutique in downtown Rockford, Michigan.